Morningstar

Tesla Inc

TSLA: XNAS (USA)

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Morningstar Rating for Stocks	Fair Value	Economic Moat	Capital Allocation
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Tesla Should See Long-Term Profit Growth From AI, Robotaxis, and Humanoid Robots

Jan 29, 2026

Business Strategy and Outlook

Tesla is one of the largest battery electric vehicle automakers in the world. In less than a decade, the firm went from a startup to a globally recognized luxury automaker with its Model S and Model X vehicles. Tesla competes in the entry-level luxury car and midsize crossover sport utility vehicle markets with its Model 3 and Model Y vehicles. It also sells a light truck—the Cybertruck—and a semi truck. Tesla plans to launch a robotaxi and a luxury sports car in the future.

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