Hitachi Construction Machinery Co Ltd

6305: XTKS (JPN)
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HCM Has Greater Margin Upside as Independent Expansion and Mining Exposure Gradually Improve

Business Strategy and Outlook

As a construction/mining machinery manufacturer, Hitachi Construction Machinery’s lifeline will be from sales of its mainstay hydraulic excavators, mining dump trucks, and wheel loaders. However, the company’s core strategy will focus on growing its value chain business, which includes services like spare-parts supply and maintenance. As its product sales increase through both direct channels and dealers, the company can provide more aftermarket services. Further, more of HCM’s machines will be included in its ConSite system, which allows the monitoring of the equipment’s operational status, and if issues are detected, HCM can provide preventative/corrective measures. These services provide significant value for the end-users and are highly profitable.

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