Mercari's Domestic Dominance and Cross Border Potential Drives Long-Term Growth
Japan's online consumer-to-consumer, or C2C, secondhand goods trading market is about JPY 2.4 trillion and Mercari is the top platform with over 40% market share and 24 million monthly active users. Mercari charges sellers a 10% take rate on the platform due to its large buyer base and superior turnover speed.