We're Still Bullish on Facebook

Despite the ongoing negative news that continues to surround

On Dec. 18, The New York Times published an article stating that Facebook had shared user data with a variety of large and well-known firms, including Microsoft, Amazon, Spotify, Yahoo, Netflix, and Huawei. Facebook responded by saying that the firm's agreements or partnerships with other companies did not include sharing user information without user consent. In addition, the company did not sell user data to any of the other firms. Rather, the goal of the programs was to provide ease of use for its users with the integration of the app with different devices, as well as usage of Facebook login. While Facebook could have been more transparent to its users regarding where, how, when, and by whom their data would be utilized, we believe the firm has taken those steps to improve transparency this year. Looking ahead, we still believe that Facebook's reputation will overcome these reported transgressions.

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